Marketing Parameters
Automatically capture and log every URL parameter related to marketing within each form on your page.
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Automatically capture and log every URL parameter related to marketing within each form on your page.
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This script extension will check the current URL for any marketing-related parameter and if one is found, an input field (set to hidden) will be generated with the parameter's name and value; the field will be added to every form on the page. When the form is submitted, the value(s) for the parameter(s) will be accessible alongside anything else included in the submission.
The URL parameters noted in the table below are the ones that will be recorded if found. The names and values will not be accessible through the 'geoflow' object.
URL Parameter Name | URL Parameter Variable |
---|---|
Attribute Name | Attribute Value | Which Page Element? |
---|---|---|
Ref
ref
Referrer
referrer
Source
source
UTM_Source
utm_source
UTM_Medium
utm_medium
UTM_Campaign
utm_campaign
UTM_Term
utm_term
UTM_Content
utm_content
UTM_ID
utm_id
data-extensions
marketing-params
<script> Tag for Geoflow